Pretendetarian
March 1st, 2010Last night I dreamed an infomercial. Over and over again, no matter what else was going on in my dream, I kept coming back to this infomercial. Actually, it was more of a celebrity interview, but there was an underlying psychology being peddled to viewers:
Tome Cruise, the spokesperson, sat at a long table brimming with boiled cabbage, legumes, lettuce—a bevy of healthy, low calorie items. When the camera panned in for a close-up, Tom began fervently cutting into the boiled cabbage with a knife and fork. “Mmm,” he said, widening his eyes with gusto, “this pork roast looks fantastic!” And taking a big bite, he moaned with delight.
Next, he speared a carrot stick and chomped into it, rolling his eyes toward the heavens.
“You see,” he explained, stretching his arms wide around the table, “I am a pretendetarian. I can eat the foods I love–fries, ice cream, pasta–and still maintain a sleek physique, just by pretending that my boiled beets are really beef wellington; my carrot sticks are greasy fries; and cabbage wedges are potato chips.”
Then, Tom Cruise wrapped his fist around a huge bowl of sprouts and drove them into his mouth with a grin. He chewed with euphoria, and I imagined the rich sinful taste of spaghetti carbonara instead of those thin, wispy seedlings.
Okay, so it was a very strange dream, but when I woke up I couldn’t stop thinking of Pretendetarianism. I’ve heard the term before, but it usually refers to people who say they’re vegetarians but actually aren’t (do they scarf burgers in the closet, or what?). But this type of Pretendetarian is more motivated by a fantasy, mind-over-matter, or “emperor’s new clothes” style of culinary indulgence.
Could be a great diet. I’ll give it a try and let you know.



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